Social Media Marketing

Engage users and expand your audience with performing social media campaigns

We’re a Social Media Agency that will help you bring awareness to your company & generate the best leads for your business goals. The right social media strategy connects your brand with your targeted audience.

Social Media Marketing offers great advantages when it comes to targeting your target audience. There are a number of techniques you can use to efficiently reach your desired audience. Our team of Social Media Strategists will work with you to create a social media campaign that helps you achieve your business goals.

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Social Media Marketing Process

Our social media marketing process ensures that your business or website gets a social media marketing campaign specifically tailored to your business’ goals.

Learn about the client’s business, website, social presence, and competitors in order to provide clear documentation to be used throughout all other stages of the project.

Project Brief

Define your information and business goals, along with all required information to create appropriate documentation for all social media marketing efforts

Audience Research

Use ad tools to identify your audience size based on keywords, interests & influencers

Competitive Analysis

Define your competitors across all social media platforms, identify the networks they’re active on based on industry keyword research and client interviews

Social Audit

Create baseline for current social performance based on analytics data and social media monitoring

Create a comprehensive Social Media Marketing strategy that clearly outlines deliverables and measurable business goals for social media profiles and shareable content

Profile Strategy

Document actionable plan and a social media strategy to develop or optimize profiles for engagement. Produce measurable goals when marketing on social media and evaluate performance

Engagement Strategy

Create rules for engaging with users in and out of the client’s social community. Develop plan to reach out to influencers to leverage their networks for content distribution

Content Strategy

Create a content calendar that highlights the content that will be used for each social media campaign, and aligns with company branding

Advertising Strategy

Develop an advertising plan and budget for appropriate networks whether that is community growth, community engagement, lead generation, conversions, or something else

Implement recommendations from the Profile Strategy & Content Strategy phases to hit campaign goals

Campaign Execution

Keep in line with content strategy and social media marketing best practices, and distribute content to appropriate networks

Advertising Implementation

Implement advertising campaigns that align with social media strategy and promote brand recognition. We’ll also adjust the strategy to stay in line with your budget

Community Management

Social media management tactics will follow the engagement strategy and allow for interaction and engagement with users and influencers

Provide regular reporting that includes analysis of campaign performance, Key Performance Indicators (KPI), and goal tracking and adjust project plan based on results

Analysis & Reporting

Document & report current standing of goals, campaign metrics, tasks completed, and plan for the following month in terms of social media management

Quarterly Review

Comprehensive overview of social media campaigns and adjustments to the project plan based on the results found on each social media platform

We use social media to engage your audience and increase leads through custom campaigns

Engage Customers in Meaningful Conversations

Businesses can’t afford to be arrogant. In the age of social media, businesses must be open to discuss with their customers. It is important to find out what they like, what they hate, and what fresh ideas they may have

Put a Human Face on a Big Company

Huge corporations can seem disconnected & impersonal to the general public. By putting a human face on a company, you can tear down the barrier between yourself and your audience and make yourself far more accessible to your audience.

Engage Visitors by Having them Contribute Content

A great way to engage your audience is to have them directly contribute content through your social media platforms. When done correctly, this tactic will increase engagement with existing & potential customers and help create new leads, sales & greater brand awareness.

Provide Exclusive Offers & Discounts

Social media gives businesses an opportunity to provide exclusive promotions to their most loyal customers. You will reach your audience with each offering & you will measure the success of each campaign with social media tracking analytics tools.

Provide Instantaneous Customer Service

Social media allows your to deal with customers instantly by offering clear ways of communication for customers to register complaints, concerns & suggestions. It can also be done proactively, by monitoring what people are saying about your brand online.

Certifications

We’re not only a social media marketing company! We offer multiple services that will benefit your business.

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